Isabella completed her bachelor's degree in International Management at Augsburg University of Applied Sciences, specialising in International Marketing & Strategy and Human Resources Management. A semester abroad at the Università di Modena e Reggio Emilia in Italy broadened her intercultural understanding and language skills.

After graduating, she took on responsibility for human resource management in the family business and gained valuable operational and strategic experience in this role. To further her professional development, she successfully completed a master's degree in Human Resources Management in March 2022, specialising in recruitment and aptitude testing.

Today, Isabella combines her business expertise with digital know-how: she manages the backend of the company website and is responsible for creating targeted content, especially on platforms such as LinkedIn. Her goal is to raise the professional profile of our brand, address relevant target groups and create content with substance and impact.